StyleRays Lets You Share Your Personal Style With The Masses

Fashion has lengthy had a place in the Web 2.0 arena. There are online sample sale clubs, social networks around fashion and even fashion microblogging networks. StyleRays is jumping on the bandwagon by launching a microblogging site focused less on the actual fashion and more on style. What’s the difference you ask?

According to StyleRays, the site is focused on how you put clothes together and integrate types into positive “looks.” Instead of answering Twitter’s question of “what are you doing?”, StyleRays looks to reply the question “what are you wearing now?” On the site, users can upload photos of what they are wearing, soon after tag the photos with the makes of clothes that they have on and publish their photos. Similar to Twitter, you can follow other users and their photos will seem

in your stream. You can additionally comment on users’ photos and Tweet photos to Twitter and publish urls to Facebook as well.

The site is pretty basic and currently doesn’t offer more features than microblogging your style photos. The startup plans to add daily style updates from the users you follow, conduct contests on style and implement a rewards system. The concept is fairly similar to TryMyFashion, a startup that lets users post short messages (just like Twitter—140 characters or less) and photos, videos, etc. about their daily fashion.

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