Bantam Live: The Ultimate Social, Real-day CRM

July 10, 2009 ·Filed Under Technology News

Bringing social media features to enterprise-focused applications is all the rage these days. There’s Jive, Socialcast, and Cubetree, which all supply social media and networking applications for businesses. Bantam Live, an online workspace for business teams that has “social CRM” features, joins the trend. Launched today at TechCrunch’s Real-Time Stream Crunchup, the software-as-a-service product provides an online workspaces for business teams that includes a real-time dashboard stream of messaging and workflow activity along with a native social CRM application. Here’s the live stream feed of the event.

Members can share knowledge, track activity, and manage contact and company relationships inside and outside the organization via the real-time activity stream. With Bantam, a user can search Twitter, import a new contact with one visit, initiate task workflows with team members to engage that new contact, and thereupon converse with the

new contact for various CRM objectives. And that is all within the same application. Integrated to Twitter and soon other social networks like Facebook, Bantam Live plus allows users to search, monitor, and connect with folks across the web for sales leads, business development, and marketing ambitions.

There are services that supply enterprise friendly social networks like Socialcast, but what makes Bantam Live rare is that it leverages social media tools helping users create and track leads for sales, marketing, and business development meanings. And the beauty of Bantam’s application is that it is published in a real-time stream, aiding collaboration within employees.

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